Friday, June 1, 2012

The Lean Startup

Author:         Eric Ries,  
Published:   2011
Publisher:    Crown Business 
Paperback: 284 pages
 
This book introduces the concepts of the Lean Startup and provides a framework for the entrepreneurs to successfully build and manage startups  and launch new products or services through continuous innovation.
The conversational  story-telling style of the author though somewhat repetitive in content makes this book an  interesting and easy read.

A very insightful and useful book by an entrepreneur for the entrepreneurs !
To read an extended summary of this book please visit my business blog.

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