Tuesday, March 19, 2013

Innovation and Entrepreneurship

Authors:    John Bessant and Joe Tidd 
Published: 2007
Publisher:  John Wiley & Sons Ltd. ;
Paperback: 478 pages

The authors who are experienced academicians have written this book to provide an accessible and highly structured introduction to innovation and entrepreneurship for students of business and management.
A very comprehensive text book which admirably serves the purpose for which it has been written ! 
Read more about this book at my professional website.
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